Ok, bold statement time. You may not be listening properly to your customers. So many of us are guilty for it though, so you’re not alone!
It’s true though,sometimes we get so caught up in ‘what we offer’, it’s not always in synch with ‘what people want’. I had a skype chat with a colleague of mine last week, and we got on to the subject of the packages that I currently offer, namely podcasts, on-hold messaging etc etc. Through the conversation he mentioned that it’s easier for other people to …

Yes, you heard it right. Playing dress-up with other business owners is work. Naturally. We are members of 4Networking, and we like to do things differently. Well, very differently!
After a superb breakfast networking meeting at Milton House Hotel in Abingdon, UK, we did something slightly out of the ordinary; certainly when compared to ‘other’ breakfast networking organisations. Our members turned up in fancy dress. Now this isn’t just for fun you understand, but also for a charity calendar photo shoot, entitled ‘Carry On Cluedo!’.
Ellie Colyer-Alasquez had a dream, ladies and …

As a Voice Artist, it’s obviously of utmost importance that I look after my voice as best I possibly can. Technically of course, my voice should be insured, but I kind of haven’t got round to that yet. Ho hum.
Like with any business, you have tools of the trade; computers, phones, stationery; we all need them. My main tool happens to be my voice, and it’s the thing that gets used most often. Just like your favourite laptop, it needs some TLC every so often. The thing you may not …

I’ve been pondering about things today. One thing that suddenly appeared in my consciousness was VOing movies….
Don LaFontaine, a God to many voice artists around the globe. A man you probably wouldn’t recognise in the street, but listen to him for a split second and you’d know instantly.
He was the man, who, on virtually every movie trailer ever made in the last 2 or 3 decades, was the gravelly voice behind them. The ultimate in narration jobs! He died early on in 2008, but to many people, his voice will …