Right Click To Download Episode 3 – Feb 2010 - “Top Sales Tips, The iPad, & New Mobile Tech” (26m 24s)
This episode we’re talking to Gary Gorman, a sales expert from Paradigm Training, and getting his top 5 sales tips to make you more effective in your business. We’re also talking about the new revolutionary device from Apple, the iPad, and how it could influence the tech market. We’re also taking a look at the new mobile devices from Windows and Google. Will they be game changers and be true competition for …

Is It Worth Paying For A Voice Over Artist?
This may be a question that you’ve asked yourself before, or for a lot of you, it probably wouldn’t have even crossed your mind. But there is certainly a proportion of society that own businesses, or are in charge of high profile brands that must at times ask themselves this question. Is it worth paying for a professional voice over artist to promote their brand/company?
The simplest answer is of course, you get what you pay for. If you have a guy in …

Advertiser Vs Consumer – The Reality
In this ever-changing world of buying and selling, the goalposts and conditions in which this is done are changing rapidly. The world can seem like one big call centre, every time the phone rings it could be someone trying to sell to us. What we really like, as a nation, are the conditions in which we want to buy, not be sold to. That is the reason I quite like this video; it shows the relationship between the advertiser and the consumer and how much times …

This is a recent talk I gave at a 4Networking meeting in Birmingham Longbridge about personal and business branding by incorporating audio into the mix.
In this modern age, it’s becoming more and more important for businesses to be accessible to lots of different types of people, and the ways they absorb information. Become a market leader by having an ethos of accessible-to-all, utilising good copywriting, graphics, imagery, video and audio.
For more information about audio marketing, please click here. Meanwhile, enjoy the video )

I do at times stop and think about how far technology has come on in the last 10 years or so. Now we’re in 2010, being able to receive up to the minute news and information via mobile handsets seems perfectly normal, but certainly wasn’t the case with me using one of my old Nokia’s from 2000!
I remember when I had my first WAP enabled phone; it was desperately slow, but it kind of worked. It was I guess the Teletext equivalent for the mobile revolution. How far things have …

I just thought I’d share with you one my latest projects – a national UK television advert for Autosport International. The advert is being broadcast currently, through Nov/Dec 09 up until middle of Jan 2010 on:

You can either catch it on those channels, or if you’d like to see it right away, you can view it below )

Well folks, the time has arrived, 2010 is now upon us. I for one will welcome this new year in gladly, as for me I think it’s going to be a year that will absolutely rock, work-wise. Things over the past year have been picking up very well, word has spread, and the marketing efforts both online and off are really beginning to pay off.
It’s just the most satisfying feeling when you can see the results happen in front of your eyes. Long hours have been spent travelling the country …

Wherever you are in the world, whenever you watch the news nowadays, you’ll very rarely find an article that is uplifting, or just something that makes you think ‘whoah, that’s quite impressive’. Well, certainly I don’t anyway. That’s why generally speaking, I try not to watch the news that much anymore; it’s just far too depressing.
Not that I spend my entire life living on YouTube either, but more often than not, on there I regularly find some incredible videos of great human achievement, perseverance, and effort, that you just know …

Ok, bold statement time. You may not be listening properly to your customers. So many of us are guilty for it though, so you’re not alone!
It’s true though,sometimes we get so caught up in ‘what we offer’, it’s not always in synch with ‘what people want’. I had a skype chat with a colleague of mine last week, and we got on to the subject of the packages that I currently offer, namely podcasts, on-hold messaging etc etc. Through the conversation he mentioned that it’s easier for other people to …

Yes, you heard it right. Playing dress-up with other business owners is work. Naturally. We are members of 4Networking, and we like to do things differently. Well, very differently!
After a superb breakfast networking meeting at Milton House Hotel in Abingdon, UK, we did something slightly out of the ordinary; certainly when compared to ‘other’ breakfast networking organisations. Our members turned up in fancy dress. Now this isn’t just for fun you understand, but also for a charity calendar photo shoot, entitled ‘Carry On Cluedo!’.
Ellie Colyer-Alasquez had a dream, ladies and …