If you’ve ever been annoyed by irritating telesales callers that just don’t get the hint, just like I get daily, then you’ll be happy to know there’s now a fun solution!

Get your own back!

I have joined forces with iCandi Apps to create an iPhone app that allows you to get your own back on these telesales callers who don’t understand ‘no’.

For just 59p (UK) or 99 cents (USA) You can download the Telesales Annoyer app, to get your own back every time they won’t get off your phone, and you can just simply place them ‘on hold’!

For more info, please click here.

For the direct link to iTunes, please click here

Scan Me for Direct iTunes Link

This is a short advert/corporate video that I voiced for an iPhone app, based around the motoring industry, produced by Lambda Films.

I really didn’t pay any attention to it. I mean, why would you? We all get them daily, “Attention, your site has been compromised”, “Warning, you may have illegal access on your server” etc etc. I get very few into my actual inbox, as my spam filter picks them all up automatically. This one for some reason came to my inbox.

No problem, I thought, had a quick scan of it with my eyes, just to check, but no – all looked quite spammy to me. So, I did what I normally do and just hit delete. It was written in the style of making it look professional to make people read it, (which is why I did), but it all seemed too unlikely that I paid it no attention.

However, being cautious, I loaded up my site straight away and went through every page, just to see if there were any potential changes that I didn’t make, and wording out of place, weird formatting changes etc. Nope, all looked fine. Phew. False alarm, as predicted.

That is, until I received a text message on Sunday night from the guy that hosts my site, saying that it’s been hacked and has been shut down! ‘Oh dear’, I thought, or words similar in meaning. This isn’t good. He said he’d been contacted by the technical team at my hosts, they’ve detected things that shouldn’t be on there, and for safety, have shut down my site so nothing else could be done.

For most of Monday, I was on skype with my host and my web guy, in a three-way chat window, whilst we were trying to figure out what things had been uploaded to my server, and how quickly we could get rid of it. It took him some digging, but found 3 or 4 pages that had been uploaded last Friday which were made too look like bank login pages. The cheeky scamps. I’ve no idea if they were indeed successful for the hackers in question, but they were removed immediately, as well as some dodgy ‘scripts’ that were causing more trouble, including an additional Trojan horse virus in one of the parts of my site.

That last bit was quite scary to me, as horses are quite sinister at the best of times. Luckily my web guy, Mick, managed to remove everything malicious, de-bug everything, protect the place where they managed to gain entry from, and updated everything that needed updating.

Absolute lesson learned, to make sure everything in the back end of your site is as up to date as can possibly be. My CMS was apparently a version behind, and that was enough for this canny hacker to find the weakness and gain entry. So, if you’re not sure if your site is as secure as can be, I highly recommend you check, or get your web person to do it on your behalf.

So, by around 3pm on Monday, everything was back to normal and my site was back online. It had been down for approximately 16 hours, but that could have been a lot worse, or meant building it again from scratch. My now-learned advice – back up everything, and keep it all up to date. Big Brother is apparently always watching!

Richard Heathcote

Voice Over Artist

Just a message to you all. Simple.

The fantastic team at Dice Productions recently asked me to voice a spoof advert for a fictitious cruelty to animals charity. I assure you no animals were harmed in the making of this production!

The end result certainly makes very entertaining viewing!

If you have a similar project which you require a voice for. Then get in touch for a quote…..

Richard Heathcote

Voice Over Artist

Play Episode 7

Episode 7 of my podcasts is now released. This month we’re talking to Paul Dean from Crimson leaf, about the importance and the many applications of good copywriting. Also discussing the latest Apple announcements, the controversy surrounding Autotuning-gate, and could the popular iPhone (and now Android) game Angry Birds be coming to a cinema near you?

Or is it?

As most businesses have commonly agreed, August is typically the quiet month of the year, with everyone on holiday and not spending money. The thing is, for the bulk of the people I’ve been talking to recently, it’s quite the opposite; including me.

So far this past 4 weeks, I’ve had lots of enquiries, certainly no fewer than a regular month, and several placed orders, some of the work which has already happened this month, and a few sessions already booked for September. Not bad going for ‘the quiet month’!

This month has also seen me upgrade some of my audio kit, so I’m very pleased about that. I’m now the proud owner of a Neumann TLM 103, a common standard amongst many of us VO’s. Having used it quite a bit over the last few days, I have to say, I’m extremely pleased with the quality…..which naturally continues on to create a better overall product for the client.

So, here’s to the beginning, in a few days, of September, and may it continue to be busy for us all!

Richard Heathcote

Voice Over Artist & Audio Marketing

Episode 6 – July 2010 - “Smartphone Suicide, Subconscious Salespeople, & The Importance of Networking Your Business” (17m 6s)

In this episode, I talk about smartphone suicide, how Google has now discontinued plans for both the Google Nexus Two, and even the current Nexus One. I’m also giving my take on the situation with Apple and the iPhone 4 amongst ‘Antenna-gate’; and I’m talking to Stefan Thomas from No Red Braces, who’s giving us an insight as to why all businesses, both micro and massive should be networking now more than ever

Do Journalists Need Voice Over Artists?

By Richard Aucock

I’m a motoring journalist. For the past 10 years, the written word has ruled. First, magazines, and now increasingly, websites account for the vast majority of my content. But, things are changing – fast!

Increasingly, it’s important to harness video, too. On many sites, video earns a huge number of hits; publishers love the ability for the right clip to go viral, and editors know the huge potential for the ultimate aim of the publishing world – reader engagement.

Budgets are no larger, though. In the past, professional video productions have been filmed, at four-figure expense. They look great but the cost-v-return just didn’t add up. Nowadays, motoring publications are looking to journalist-generated footage to up the video content.

The quality isn’t top notch but readers accept it because of the ‘inside track’ perspective. It’s a nice addition to a regular written road test that ticks many social media boxes.

Problem is, we’re writers for a reason! Presentation techniques are a mystery to us – we can write, but stick us in front of a camera and we go to stilted, stifled, stiff-arm’d pieces. Some of us are worse than others; it’s often possible to get a few pieces to camera out of us, but any more than that is tricky.

A lot of this can be rectified back at base, with a good voiceover of footage we’ve shot on location. But, again, we’ve had no training here: could this be almost as bad?

Thus, the questions – do we need to employ a professional voiceover artist, and if so, in what context? Should this be for all productions? Do readers accept a less polished approach for shorter films, if the imagery and message is worth it? For longer productions, is a pro voiceover a must – and how do we justify the cost to our publishers? Should we consider training from a pro (and would this help us in front of the camera, too?), or would they be averse to offering this?

The pressure on us to generate video will only increase in the future. Rather than worry about it, what can we do to make it easier – and how can voiceover artists help? Advice appreciated!

A link to an example of a journalist doing video…:

30 May 2010

Richard Heathcote, Voice Over Artist

Episode 5 – May 2010 - “Audio Marketing, a Podcast Special Edition” (24m 14s)

This is a recording of a talk I recently made at a 4Networking event in Sutton Coldfield. I talk about the importance of businesses utilising audio in their marketing strategies, how it can open up massive new avenues of audience, for the people that are auditory learners, i.e. they absorb information better in audio form. I talk about podcasting, the power of the human voice, branding your company with audio, the immense reach of the iTunes podcast directory, and how businesses can easily implement audio in their current marketing plan.

Richard Heathcote, Voice Over Artist