Advertiser Vs Consumer – The Reality
In this ever-changing world of buying and selling, the goalposts and conditions in which this is done are changing rapidly. The world can seem like one big call centre, every time the phone rings it could be someone trying to sell to us. What we really like, as a nation, are the conditions in which we want to buy, not be sold to. That is the reason I quite like this video; it shows the relationship between the advertiser and the consumer and how much times …

So there I am in TK Maxx in Birmingham City Centre, doing some shopping with a friend of mine, and what comes over the tannoy but a ridiculously feeble lackluster voice:
“(microphone squeal/feedback) Duty manager to front desk Please, that’s Duty Manager to front desk, thank yooooou. (microphone squeal again – click)”
I couldn’t believe my ears – it’s not that I relish the opportunity to take the piss out of people with really weird voices, but it was something like I’ve never ever heard before. It wasn’t just because it was a voice …